Our old parent employer, UGO.com, has created a profile of
the type of human who waits in line for an iPhone.
His name is Lord Rexington Fear. We somehow picture a roomful of shaved-headed men in black turtlenecks repeating
"His name is Lord Rexington Fear" around his carcass in the sequel to Fight Club.
His review of the iPhone is interesting
in that it, unlike other reviews, details almost solely about how he couldn't get his service switched over in order to
review it. Boldness takes many forms.
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